Did you know that over 3.5 billion people use a smartphone in the world today? It’s not entirely shocking considering everywhere you look everyone is on their smartphone. Today it’s practically impossible to survive without a phone. In addition to answering emails, reading news and managing business, one can also control their home gadgets, monitor security devices and track workout. […]
Are you sick of broadcasting emails that just aren’t being opened? Do you constantly ask yourself how to improve them? While there are many factors which contribute to achieving the best possible open rates KPI’s like delivery rate, inbox placement and unsubscribe rate etc. also aids in garnering open rates. What Is Email Open Rate? Email open rate refers to […]
Connecting with customers is the need of the hour to make your brand felt and services well-known. To help you connect with your audience and increase your social media effectiveness, here are a few ways on how you can increase social media engagement : 1. Use visuals: Visual content is 40 times more likely to be shared on social than […]
Did you know? According to a recent survey, most of the consumer’s purchase decisions are influenced by watching marketing videos? Yes, you read it right! When you create a video to build your brand’s identity, you want it to be able to represent the core brand values in the best way possible, isn’t it? In reality, a brand video has […]
Is your website not showing up in Google search results or not garnering enough traffic? Fortunately, you’ve come to the right place. Having a website is the need of the hour and no brand can get away without this modern variant of a business card. If you are a business that has a website and it doesn’t earn much traffic, […]
Many Blogging platforms have come and gone, but not WordPress. Since its inception in 2003, it has now become the preferred and preeminent open source web development platform. WordPress tops the list of most often used site building packages in the world, followed by Joomla and Drupal. Though all of them are free to download and use, they all come […]
Are you wondering how often to post on social media? This is one of life’s great mysteries. A good question though! The short answer to this will be “As often as you can post quality content, consistently.” Quality and consistency are key to social media success. Recent studies and research have shown that there are optimal posting frequencies for the […]
How to Increase Brand Awareness through Digital PlatformsYou cannot deny the fact that the significance of brand awareness has increased in value more than it has ever been in the past. According to a research in Forbes, more than 75% of a brand’s value is intangible. Fortunately, now you don’t have to rely upon expensive billboards or TV ads for […]
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